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A brand manufacturing sporting goods equipment. Cassius Clay and Sonny Liston wore boxing gloves and briefs.[1]


Everaft is possibly a pun on Everlast, taking the place of the real-world brand inside the alternate reality of Watchmen, perhaps in order to avoid product placement.

The name is perhaps a pun on the phrase "ever after".


  1. Before Watchmen: Comedian #02

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